Vision
Internet access via satellites from anywhere on Earth
Big Problem
- People in remote locations cannot access land-based internet services, and are thus excluded from the digital economy.
- Further, existing solutions are low-bandwidth, unreliable, and not self-service.
Our Approach
- High-speed (100+ Mbps), low-latency (<50 ms), high-bandwidth internet
- Easy at-home self-setup with flexible subscription terms
- Portable terminal you can take with you
- No one can get satellites to space more efficiently than SpaceX
- Support from low-Earth orbit (LEO)
Audience
- Residential customers in rural or remote areas with limited or no access to terrestrial internet options
- Governments and NGOs providing internet access in disaster zones or developing countries
- Mobile users such as travelers, truckers, or boaters
Outreach
- Direct online sales
- Targeted online advertising
- Partnerships with rural communities and businesses
Measuring Success
- 1M subscribers within 12 months
- 99.7% uptime
- $500M in revenue
- 50 satellites launched per year
Obstacles to Conquer
- We need a large coordinated constellation of satellites in LEO
- We need to build a user-friendly dish and Wi-Fi router
- We need simple-to-use software
- We need a way for sales to penetrate deep into remote communities
Customer Success
- Online help center
- In-app customer support
- Tier 2 live agent support
- Community forums